Website design is a relatively new occupation, involving the construction and maintenance of an internet web pages. Working on computers with specialized software programs, designers are responsible for the overall arrangement and creation of the internet presentation, which usually includes links to other web pages, graphics, annimation, text, and lettering placed according to conceptual layouts and technical specifications. They prepare designs, sketches, illustrations, layouts and visual images to communicate information clearly, precisely and persuasively for their clients. It is crucial that they are able to meet the goals of their client while keeping the website visually appealing, informative and accessible. They also must be aware of the copyright, authorship and ethical issues related to this rapidly expanding phenomena.
Website creation is currently in great demand because of the growing popularity of the World Wide Web as a communications medium. However, for the same reasons websites are becoming so widespread, they are also becoming easier to create, making the industry very competitive. As the technology is continually improving, evolving and changing, designers must be capable of learning and quickly adapting to new products, equipment and computer software in order to win new clients.
Traits & Talents
As a website designer, you should have an aptitude for modern technology and enjoy working with computers. Artistic ability, creativity and a working understanding of the Internet are imperative. As most of your time will be spent working for clients, you need good interpersonal communication skills in order to listen, discuss and understand the clients' description of what they want on their home page. Website creation often involves working with many different people, such as programmers and graphic artists, making teamwork skills essential. The ability to sell yourself and your designs is key for a successful career.
Many website designers are self-employed and work on a project-by-project basis for businesses in all sectors of the economy. Others are hired by internet design firms or by large corporations that need to have websites constructed and maintained. They work in large, well-lit offices and studios or from their homes. There is an increasing demand for skilled personnel seeking the opportunity to be creative and artistic in their work with this new technology.
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